Anne Summers, an adult retail chain, was recently sent a letter requesting that they remove the ad used to promote the iGasm. A pair of headphones and a vibrating unit that will vibrate in time to the tune playing on the media player that it is plugged in.
The reason for Apple to take such legal action is the advertisement that Anne Summers is using. It is very similar to Apple's own advertisements in that it features a similar silhouette figure. However, unlike in Apple's , there is a white cord leading into the figures underwear. Apple has threatened further action if the ad is not removed.
Jacqueline Gold isn't taking Apple seriously, having jokingly offered “Perhaps I can send them an iGasm to put a smile back on their faces!”
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