On May the 24th Microsoft introduced its latest file format, Windows Media Photo (wmp). The new file format from Microsoft is a file extention for images and photos that allows users to minimise the amount of storage needed for photos and images but retaining their quality.
The Microsoft website says:
Windows Media Photo is a new file format for continuous-tone still images that surpasses the limitations of existing image formats. Windows Media Photo supports a wide range of features including:
• Multiple color formats for display or print
• Fixed or floating point, high-dynamic-range image encoding
• Lossless or high-quality lossy compression
• Extremely efficient decoding for multiple resolutions and sub-regions
• Minimal overhead for format conversion or transformations during decoding
Windows Media Photo delivers a lightweight, high-performance algorithm with a small memory footprint that enables practical, in-device encoding and decoding.
So far the biggest and most popular file extension is the JPEG file format. This is the format most used for storing and transmitting photographs and images on almost everything from the World Wide Web, digital cameras, scanners and mobile phones. Will Microsoft be able to sway users away from the most common type of graphics file format?
Let's wait and see. |
|